Social media: the party invitation you can't refuse

A little Sunday afternoon opinion piece – interested to hear your thoughts… Social media’s a party right? It’s fast, fun and free and everyone’s invited. It can even shift power from the traditional heavyweight to the little guy. But are we sleepwalking towards a day when shunning Facebook and just saying no to Twitter is deemed socially irresponsible? Could being a social media refusenik make you invisible to society and ultimately render